Every master baster could use a hand once in a while.
Lucky’s Market wanted to stir the pot in the run-up to Thanksgiving 2019. Stir the pot we did. The master baster campaign featured organic and paid social social advertising, a campaign landing page, and even a downloadable Master Baster’s Guide to Thanksgiving. Their goal: to make sure shoppers couldn’t think “Thanksgiving” without thinking “Oh my god, Lucky’s!”